Before we begin, please note two extremely important policies.

These have been put in place to help each project run smoothly from a workflow standpoint and there are no exceptions.

1: DO NOT e-mail file attachments of any kind. This includes photos, videos, PDFs, word documents, and screenshots.

2: Communication will mostly be via e-mail unless a phone call becomes absolutely necessary.. DO NOT send text or Facebook messages regarding your project.

Ok, now that we have that out of the way, please see below on everything you’ll need to get me for your project!

Text Content

You will need text content for every page of your website!

Here are a few tips about writing content for your website:

DO

  • Write unique content for each page
  • Have a clear CTA (call to action) on each page
  • Write at least 300 words on each page
  • Use simple, clear, and easy to understand language

DO NOT

  • Steal content from another site and rewrite it with your own information
  • Use the same exact content on every page with keywords swapped out

How to Get this to Me

Send via plain text e-mail
DO NOT send word documents or PDFs

Photos

Your photos should be of the highest quality you can possibly get, because these are REALLY what make your website shine.

DO

  • Use photos that are in clear focus
  • Have great lighting
  • Use photos that reflect the energy of your studio
  • Use photos that display healthy technique on your instrument
DO NOT

  • Crop photos very close up
  • Use small or low-resolution photos
  • Use photos where people are making strange or sad faces

 

How to Get this to Me

 

ALL photos must be sent via the Dropbox link.


DO NOT send photos via e-mail.
I do not use Google drive.

Your Logo

The preferred format is .JPG or .PNG. Please do not send .AI files. I only need one version of your logo, so please do not send multiple files.


 

How to Get this to Me

 

ALL photos must be sent via the Dropbox link.


DO NOT send photos via e-mail.
I do not use Google drive.

DO NOT forward me e-mails from designers. If you would like your designer to send me anything directly, please provide them with this link: https://www.dropbox.com/request/kLcBIqtjNS7s7qggTsPA

Videos

Videos are completely optional!

 

How to Get this to Me

Please upload your videos to Youtube or Vimeo. Provide the link or embed code.

IMPORTANT!
DO NOT send videos directly through e-mail.
These files are gigantic and will be deleted immediately.

TAGS FOR ANALYTICS

If you plan on using analytics on your website, please send the tags for the following:

  • Facebook Pixel
  • Google Tag Manager Tags

 

How to Get this to Me

Send via e-mail.

If you already have analytics, you can also add me as a user: Add User on Google Analytics

Information for Contact Forms

What e-mail address would you like inquiries contact forms to be sent to?

What information would you like to gather on your contact forms? (ie: name, phone number, etc….)

 

How to Get this to Me

Send a text list via email. Please let me know which forms you would like to set as “required.”

Log-In Information

  • your domain registrar login
  • your hosting login or cPanel login

 

How to Get this to Me

Please send this information via e-mail or lastpass.

WebMaestra's Philosophy



Transparency

I take pride in my work and therefore, I am upfront and honest every step of the way.

You will always know what you are paying for, how much approximate time it will take, and how much it costs beforehand.
Integrity

Many web designers outsource important development work and charge a premium for a product that is sub-par. I am strongly against this practice.

I am the one who does the work.

Personalization

Your website is an important marketing tool used to paint an engaging picture of your business.

I will work closely and directly with you to create a website that accurately and positively reflects your music lesson business.
Expertise

Proven marketing experience specific to music lessons as well as unique and versatile technical and copywriting skillsets.

This combination allows me to code, design, and even provide content for your website.
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